KrishiMandir

Farmer Loyalty Programs

Take A Demo

KrishiMandir Farmer Loyalty Program – From product tracking to reward redemption

KrishiMandir’s WhatsApp-based Farmer Loyalty Program is designed for seed, fertilizer, pesticide, agri equipment, animal husbandry and similar companies. Unlike traditional loyalty programs, no Android app is required. Farmers can scan unique SMART WhatsApp QR codes on each product to track their purchases. Companies can create customized schemes for farmers based on their region and the specific SKUs they buy. Farmers can redeem accumulated points against rewards.

Farmers happy over winning loyalty program tailor made for them
Farmers can scan the unique QR code on product to participate in loyalty program

Purpose of KrishiMandir’s Farmer Loyalty Program

Our Farmer Loyalty Program aims to help agricultural businesses build stronger relationships with farmers while increasing brand loyalty and sales by:

  • Farmers scan SMART WhatsApp QR codes to register their purchases instantly.
  • Companies can create SKU and region specific schemes.
  • Farmers can redeem their accumulated points for rewards, mobile recharges, or DTH recharges.
  • The entire process is WhatsApp-based, making it easy and accessible for all farmers.
  • Incentives, rewards, and real-time tracking drive greater farmer engagement and retention.
  • Farmer’s purchase history is tracked and is useful for targeted promotions.

How Does KrishiMandir’s Farmer Loyalty Program Work?

All products can have unique QR codes to help in traceability and loyalty tracking.

Product with SMART WhatsApp QR Code

  • Each product comes with a unique SMART WhatsApp QR code.
  • When the farmer purchases the product, they scan the QR code via WhatsApp.
Tracking of products and mapping to loyalty programs and purchase patterns

Automated Purchase Tracking

  • The system records the scanned QR code, logging the farmer’s purchase in real time.
  • Purchase data is linked to the farmer’s account and helps in scheme allocation.
Loyalty programs involve creating custom farmer level schemes

Custom Farmer Schemes

  • Companies can define region-specific loyalty schemes based on crop patterns, climate, and SKU preferences.
  • Farmers receive personalized offers based on their purchase history.
Loyalty points can be redeemed for various gifts and rewards like recharges, electronic items, etc

Redemption of Points

  • Farmers accumulate points based on purchases and engagement.
  • Points can be redeemed via WhatsApp for rewards or be linked to phone or DTH recharges.  
Tracking data gives real time insights on purchase patterns of farmers

Real-Time Insights & Reports

  • Companies receive real-time analytics on farmer purchases and engagement.
  • AI-driven insights help businesses optimize future schemes and campaigns.
Companies can expect seamless assistance in developing strategy for loyalty programs.

Seamless Communication & Support

  • Farmers receive automated WhatsApp updates on points, rewards, and scheme participation.
  • Dedicated support ensures a hassle-free experience for farmers.

Key Features

Custom schemes can be created for regions and SKUs.

Custom Schemes created on the basis of region and SKU.

Multiple redemption options are available with the farmer for the loyalty program.

Multiple Redemption options available including phone recharges, DTH, electronics items, etc.

Loyalty redemption options include discount coupons, phone recharges, electronic items, etc.

Farmers can also exchange points against Attractive Discount Coupons of their choice

Delivery of rewards right upto farmer address can be expected.

Gift delivery in the case of electronic items can be managed by KrishiMandir.

Redemption options and rewards cater to rural needs and wants.

Gift and Redemption options cater to rural aspirations.

No need for an external application as Whatsapp has deep rural penetration.

Farmers can participate through Company Whatsapp number without needing an app.

Updates regarding loyalty program and schemes can be seen through Whatsapp.

Customers can track the scheme updates real time through their KrishiMandir dashboard

Complete end-to-end accounting can be managed by Krishimandir.

Complete accounting can be managed for loyalty programs.